Michael

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Asking for and framing the meeting: Vision — half-sentence of how you’re making the world better Framing — where you’re at and what you’re looking for Weakness — where you’re stuck and how you can be helped Pedestal — show that they, in particular, can provide that help Ask — ask for help
The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you
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