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Instagram was one of the first apps to fully exploit our relationship with our phones, compelling us to experience life through a camera for the reward of digital validation.
Reality didn’t matter as much as aspiration and creativity. The Instagram community even devised a hashtag, #nofilter, to let people know when they were posting something raw and true.
Instagram posts would be art, and art was a form of commentary on life. The app would give people the gift of expression, but also escapism.
“Instagram,” a combo of “instant” and “telegram.”
Facebook and Instagram presented no obvious consumer harm because their products were free to use, as long as people were willing to give up their data to the network.
Facebook was like a constant high school reunion, with everyone catching up their acquaintances on the life milestones that had happened since they’d last talked. Instagram was like a constant first date, with everyone putting the best version of their lives on display.