A lack of clarity in business vision is akin to asking a horticulture team to “create a garden” without any indication of the purpose of the garden. Should we grow fruit or vegetables? Should we aim for colorful flowers all year round or just in summer? Is the garden to be used for meditation or for another purpose? Likewise, clarity of purpose and vision in an organization helps to set the context for everyone in the organization to act in ways that address that purpose.
