Conservatives represent a major opportunity for the high-tech industry in that they greatly extend the market for high-tech offers that are no longer state-of-the-art. The fact that the United States has all but conceded great hunks of this market to the Far East is testimony not so much to the cost advantages of offshore manufacturing as to the failure of onshore product planning and marketing imagination. Many offshore solutions today still bring only one value to the table—low cost. Conservatives are indeed price sensitive, but that is largely because they cannot get full value from their
...more
