Matthew Ackerman

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The key point is that, in contrast with the technology enthusiast, a visionary focuses on value not from a system’s technology per se but rather from the strategic leap forward such technology can enable.
Matthew Ackerman
In other words, from the significant value the technology, as a driving force, can deliver to change the world in a meaningful way (safer, faster, cleaner, cheaper, etc)
Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers
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