| 1 |
|
Bill Bernbach Said
by
4.23 avg rating — 13 ratings
|
|
| 2 |
|
Bill Bernbach's Book: A History of Advertising That Changed the History of Advertising
by
4.42 avg rating — 81 ratings
Massimo
rated it 5 stars
See Review
|
|
| 3 |
|
Nobody's Perfect: Bill Bernbach and the Golden Age of Advertising
by
3.81 avg rating — 31 ratings
|
|
| 4 |
|
The Art of Writing Advertising : Conversations with Masters of the Craft: David Ogilvy, William Bernbach, Leo Burnett, Rosser Reeves,
by
4.06 avg rating — 200 ratings
|
|
| 5 |
|
The Book of Gossage
by
4.41 avg rating — 103 ratings
Massimo
rated it 5 stars
See Review
|
|
| 6 |
|
What Happened To Advertising? What Would Gossage Do?
by
3.74 avg rating — 31 ratings
Massimo
added it
See Review
|
|
| 7 |
|
Mad Men & Bad Men: What Happened When British Politics Met Advertising
by
3.93 avg rating — 131 ratings
|
|
| 8 |
|
Confessions of an Advertising Man
by
really liked it 4.00 avg rating — 6,006 ratings
Massimo
rated it 5 stars
See Review
|
|
| 9 |
|
Ogilvy on Advertising
by
4.15 avg rating — 11,678 ratings
Massimo
rated it 3 stars
See Review
|
|
| 10 |
|
From Those Wonderful Folks Who Gave You Pearl Harbor
by
3.41 avg rating — 868 ratings
Massimo
rated it 3 stars
See Review
|
|
| 11 |
|
Damn Good Advice (For People with Talent!): How To Unleash Your Creative Potential by America's Master Communicator, George Lois
by
3.81 avg rating — 4,281 ratings
Massimo
rated it 5 stars
See Review
|
|
| 12 |
|
George Lois: On His Creation of the Big Idea
by
really liked it 4.00 avg rating — 41 ratings
Massimo
rated it 5 stars
See Review
|
|
| 13 |
|
The Ubiquitous Persuaders
by
3.85 avg rating — 27 ratings
Massimo
rated it 5 stars
See Review
|
|
| 14 |
|
The Real Mad Men: The Renegades of Madison Avenue and the Golden Age of Advertising
by
3.56 avg rating — 303 ratings
Massimo
rated it 5 stars
See Review
|
|
| 15 |
|
The Filter Bubble: What the Internet is Hiding From You
by
3.79 avg rating — 5,483 ratings
Massimo
rated it 5 stars
See Review
|
|
| 16 |
|
Rewire: Digital Cosmopolitans in the Age of Connection
by
3.90 avg rating — 404 ratings
|
|
| 17 |
|
101 contrarian Ideas About Advertising
by
3.90 avg rating — 251 ratings
Massimo
rated it 5 stars
See Review
|
|
| 18 |
|
Marketers Are From Mars, Consumers Are From New Jersey
by
3.95 avg rating — 233 ratings
Massimo
rated it 3 stars
See Review
|
|
| 19 |
|
Quantum Advertising: A brief reflection on the nature of advertising
by
4.25 avg rating — 28 ratings
Massimo
rated it 5 stars
See Review
|
|
| 20 |
|
Intention Economy
by
3.71 avg rating — 177 ratings
|
|
| 21 |
|
The Cluetrain Manifesto: The End of Business as Usual
by
3.82 avg rating — 3,923 ratings
Massimo
rated it 4 stars
See Review
|
|