Geoffrey Moore is the author of books and expressions such as "Crossing the Chasm", "Inside the Tornado" …more
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Geoffrey Moore is the author of books and expressions such as "Crossing the Chasm", "Inside the Tornado" and "Bowling Alley". Escape Velocity is my favorite, because it's very practical and it describes how to set yourself apart from competition and move ahead much faster, depending specifically on your current situation in the market.