Carole’s
Comments
(group member since Oct 19, 2016)
Carole’s
comments
from the Navigating Indieworld Discussing All Things Indie group.
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ON Amazon- you can post the link directly from there with a comment. I've been using quotes from some of the reviews.
I posted this Tuesday and sold 16 paperbacks that day. I have noticed too that by putting one book a month onto KU for three days for free- it sparks interest in other books of the series.

What are you doing to market and promote in the New Year? Have you tweaked any of your formulas? What do you find the most sucessful?


Do a giveaway on Amazon and if your book is with KDP try a two-day promotion giving it away so you can get reviews.
I regularly do blog tours. Many are affordable- like
Silver Dagger maia@silverdaggertours.com will run a blog tour and charge what the author can afford. Check out blog tours in your genre and invest in those rather than a magazine ad.
While magazine ads are great- you have to advertise int he same place for at least three to four times before people will invest. This is why a blog tour is valuable. The week your book is featured on blogs all over the internet in your genre- people will get familiar with your title. Some blog tours will net reviews like I love
books blog. contact lauren.ireadbooktours@gmail.com.
thewriterslife@gmail.com- Dorothy from Pump up your book will even include a cute video trailer you can use for other promotions.
goddessfish@gmail.com - has a great target audience.
I am running blook tours on books that have been out for over ten.
years and always see a bump in sales. You can write them and see if they can start you out with a smaller more affordable package.
If you don't have the budget for any of them- then create a blog, start posting and then ask fellow authors with blogs to run a post on theirs in exchange for you to feature their book.
I did this all the time, but unfortunately, I had to let my assistant go and I don't know how to do it. I know some kind soul from Goodread will walk me through it, but I am so busy saving my day job business I can't devote the time to it.
However, that hasn't stopped me from posting directly from Amazon daily, and you know what?? My sales have increased. I find something pithy and current to say about the book. post it to my social media and from there post it to other PUBLIC Facebook groups- but read their rules so you don't piss them off.
There is Snapchat, Youtube, Tiktoc, Pinterest, and even Linked In- I use all these platforms for free advertisement- but you have to give value in order not to bore people, so I post things that are in the subject area of the book I am promoting. - Like watch for a holiday- Most of us get busy for Halloween to promote our horror, paranormal and sci fi books. Valentines Day is a good time for romance.
All summer I pushed my school non-fiction series with a homeschool- keep those skills sharp vibe.
Use your imagination and it's okay to get silly. I post video clips of me reading other author's books. I've posted videos of my sons' podcast- I cross-promote where I can to create buzz.
Join Indie Author's Collective on Facebook and start there.

If you do pay for something- you have to advocate for yourself and get value. Speak to a manager over there and let them know of your disappointment.
If you hit a brick wall, move one and know you have to check anything that is published on your behalf. We all have horror stories and the best part is they don't last long.