An Interview with the Most Popular Reviewer on Goodreads

Posted by Marie on December 11, 2017
Since joining Goodreads seven years ago, Emily May has amassed more than 80,000 Goodreads followers and has written 1,300 book reviews and counting—making her the most-popular reviewer on the site. She loves reading across all genres and completes an average of 200 books per year. Originally from Yorkshire, England, she currently lives in Los Angeles, where she works as a freelance editor and beta-reader, giving publishers feedback on soon-to-be-released novels.

Goodreads chatted with May to get her advice on writing book reviews, upcoming trends she's seeing in the book industry, and her top 10 favorite books of 2017.

Goodreads: Why is reading important to you? What books got you hooked on reading?

Emily May: I don't remember ever not reading. Like most bookworms, I was a deeply shy and quiet child who preferred to keep to myself and live in books instead of the real world. Reading was, and still is, all kinds of things to me—an escape, an adventure, and entertainment.

The earliest books I remember reading were everything by Roald Dahl, [R.L.] Stine's Goosebumps series, and C.S. Lewis's The Lion, the Witch, and the Wardrobe. I still get a sense of that early excitement and wonder I felt every time I think of Lucy stepping through a plain old wardrobe in a house and discovering a whole magical world—that has always seemed like a metaphor for reading itself. Later I found that metaphor again in the Harry Potter series as well as others. Both Harry Potter and Lucy Pevensie cast off the mundane life they've always known and step into a world of magic where anything is possible—isn't that what happens every time we get lost in a good book?

GR: What inspired you to become a book reviewer? How did you get started?

EM: When I started writing reviews, I didn't consider myself a book reviewer at all. I was still a teenager, feeling—as a lot of teenagers do—constantly out of place and awkward in myself. I stumbled across Goodreads one day, and it offered exactly what I didn't know I'd been looking for—somewhere I could go where people genuinely loved reading and talking about books. There was no uncool on Goodreads. I could make hyperbolic statements like "I am dying for the next book" or "if this character 'chuckles darkly' one more time, I'm going to throw this book in the fireplace" (yes, I'm dramatic), and other Goodreads members would get it and share encouraging GIFs.

I made friends all across the globe, we gave each other "likes" and comments, and I stuck around. It was that simple, really. I'm still not sure I consider myself a book reviewer. As far as I'm concerned, I'm still that same weird girl talking about books with other book lovers.

GR: What's your process for writing book reviews? How much time do you spend on them? How do you define your star rating?

EM: With most books, I make notes and highlights (on Kindle) while I'm reading. Time permitting, I like to start writing a review immediately after finishing the book while everything is still fresh in my mind. It takes me approximately 30 minutes to an hour to write a review, usually depending on how passionate I felt about it. The hardest are the 3-star books because I have to somehow communicate "I liked it, but I didn't like it that much."

I typically try to follow the Goodreads star ratings—"did not like it" (1 star), "it was OK" (2 stars), "liked it" (3 stars), "really liked it" (4 stars), and "it was amazing" (5 stars). I especially like this rating system because the use of "liked" and "did not like" emphasizes that the rating is a personal opinion, not so much a statement about the quality of the book. I am one of those readers who believes all reading experiences, all experiences with art, in fact, are about perspective and interpretation. I don't believe I am in a position to make a universal statement about how good a book is; I can only say what I liked or didn't like about it, and why, and maybe some people will relate to that and find it useful.

GR: What do you hope your followers will gain from your reviews?

EM: I've actually had to school myself not to be too obsessed with what my followers, or anyone on the internet, wants from me and my reviews. Constantly worrying about how others will see me, especially when those others number in the thousands or tens of thousands, is the fastest way to bring on the anxiety. But, put simply, I hope people find books they love. I don't care if that's because they read a book I reviewed positively or if they saw something they personally enjoy in a negative review I wrote. It is not too much to say that books can inspire us, change us, even save us at times, and I hope everyone finds the book that they need.

GR: What advice would you give to a book lover who might be a little shy about writing a review?

EM: I would tell them to first and foremost write for themselves. Approach every review from the standpoint of "how did this book make me feel?" and try not to worry too much about what other readers will think. When you start to review yourself, and scrutinize every word you put down, it becomes impossible. There will always be someone with a different opinion from you. It's a cliché, but true: You really cannot please everybody. So stop trying (maybe one day I will take this advice, too). And if you feel like you're the only person in the world who liked or didn't like a particular book—I guarantee, you are not. There's a whole bunch of people out there, like you, who have or haven't connected with a book for whatever reason, and your review could be exactly what they need to hear to feel like they're not alone.

GR: What books do you find yourself recommending the most?

EM: To be honest, I actually think I'm pretty good at recommending books specific to the individual asking. There have been many books I haven't enjoyed but have passed along to my mum, dad, or a friend because I know it's more their thing.

Just in general, though, I take great pleasure in recommending authors I perceive to be underappreciated; for example, Marcus Sedgwick, Abigail Haas, Jodi Lynn Anderson, Kathleen Duey, and Melina Marchetta. Some other authors I recommend a lot are Tana French (for mystery and thriller fans), Neil Gaiman and N.K. Jemisin (for fantasy fans), Courtney Summers (for YA contemporary fans), Roxane Gay (for fans of short stories), and Margaret Atwood (for literary fiction fans).

GR: Are there any interesting book trends you've noticed in 2017? Do you have any predictions about trends in 2018?

EM: Absolutely, but I don't think I have anything particularly enlightening to reveal. YA has moved away from all the fairy tale retellings and is now becoming all about superheroes. It's been slowly building for a while with [Brandon] Sanderson's The Reckoners series and [G. Willow Wilson's] Ms. Marvel graphic novels, but now, this year, we've already seen [Leigh] Bardugo's Wonder Woman: Warbringer and [Marissa] Meyer's Renegades. Also of note is the lesser known Dreadnought by April Daniels that has a transgender superheroine. Next year the buzz will undoubtedly surround [Marie] Lu's Batman: Nightwalker and [Sarah J.] Maas' Catwoman: Soul Stealer, too. With such major authors all writing in the superhero genre, I would be surprised if many others didn't follow suit shortly after.

There's also been a huge increase in diverse books published by major companies since the start of the We Need Diverse Books campaign. 2017 has been the year where I've really seen the difference the movement has made. It's so wonderful to finally be able to go to the new YA releases and find characters of all skin colors, sexualities, and gender identities, plus characters with physical disabilities or mental illnesses. I had very few diverse books growing up; I am thankful my kids will have more.

GR: What were your top 10 reads of 2017 and why? What impressions did they leave on you?

EM: This is such a tough question, but I somehow whittled it down to these (in no particular order):


I love, love, love historical epics that just tell a really great story. Boyne's latest is a sad and funny tale about the life of a gay man, from his conception in small-town Ireland to 1980s Amsterdam and later New York City in the middle of the AIDs crisis. It's a very bittersweet story.




This deserves 100 percent of the hype it has been getting. It is a dark, beautifully written ghost story set in modern-day Mississippi. Ward is really great at evoking emotions through her dreamy descriptions of each scene, and all of the complex characters are the kind who stay with you.




The Hate U Give is so important. And so good. And important. I don't know which to sell to you first. It's a much-needed story for our times about a very real and relevant issue, but it's also a great look inside the mind of a scared teenage girl.




I'm obsessed with this series, and I can't wait for the third book. It instills in me that sense that I am tiny and the universe is so much bigger and more dangerous than I could have imagined. It reminds me of all the things we do not, cannot, know. Reading books like this is an overwhelming and breathtaking experience.




I am a huge Laini Taylor fan, and her latest book is no exception. She creates such complex and interesting fantasy worlds, and she's one of the few writers who, in my opinion, can get away with writing purple prose. I don't know; it just seems to work for her.




Gay is one of my favorite writers writing today. She knows how to use words to perfectly set a scene, create an emotion, and leave a lasting impression. In her memoir, she discusses her relationship with food and her body, and how the world sees her. Without self-pity or manipulation, she shows how society sees a woman—and a fat woman in particular—as someone taking up too much space.




Returning to a fantasy world after six years wouldn't work for many authors, but Turner is just so good at what she does. And what she does is write slow-building, complex fantasy full of political machinations and character dynamics. It's clever and full of twists and turns.




Look, I had to include a fast-paced, guilty-pleasure book on this list. And, you know, I don't even really feel guilty about it. White has reimagined Vlad the Impaler as a woman, and this sequel to And I Darken tells of the fall of Constantinople and the reclamation of Wallachia. It's all very dark and dramatic—of course I loved it.




I always say that the books that hit me the hardest are the ones that are subtly sad. The ones that, on the surface, might be funny and entertaining, that don't feel like they're trying really hard to make the reader cry. That's this book. It's the kind of book you don't realize is sad until you're tearing up. And Eleanor is such an unforgettable character.




I almost didn't read this because, if I'm being honest, the cover and title didn't grab me, but it turned out to be a really fantastic family saga set in Korea and Japan. I really love these multigenerational family tales, especially when set in regions or during time periods that don't often appear in mainstream fiction. Really fascinating.




You can find more of Emily May on her blog, "The Book Geek." Be sure to also follow her on Goodreads, Instagram, Facebook, Twitter, and YouTube.


Comments Showing 51-82 of 82 (82 new)

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message 51: by Bruce (new)

Bruce No mention of Ken Follett, Lee Child, Greg Iles, Jeffrey Archer, John Grisham, Michael Connelly, Preston & Child, Brad Thor, Daniel Silva, etc. - in other words, EM only reviews books that are read by women !!!


message 52: by Wayne (new)

Wayne Denet No male authors in your top ten?


Nikki "The Crazie Betty" V. Wayne wrote: "No male authors in your top ten?"

Sylvain Neuvel and John Boyne are both male authors, and are listed in her top 10 above.


Nikki "The Crazie Betty" V. Bruce wrote: "No mention of Ken Follett, Lee Child, Greg Iles, Jeffrey Archer, John Grisham, Michael Connelly, Preston & Child, Brad Thor, Daniel Silva, etc. - in other words, EM only reviews books that are read..."

This has got to be the most asinine comment I've seen on here.


message 55: by Peggy (new)

Peggy I had not heard of Emily May until this write-up, so I read some of the reviews she wrote on the books she listed as her top 10. I was especially impressed by the way she managed to get her feelings on the books across without resorting to a "book report" method. Normally, when I spot a long review on a book I might read, I read the first couple of lines, determine it's a "report" and move on. Thanks for introducing me to Emily.


message 56: by Mrs. Murfee (new)

Mrs. Murfee Thank you, Emily May! I follow you and truly value your insight. Keep up the great work!


Linhkiendienthoai Bak This is a great great list of books. Thank for introducing us, EM.


message 58: by Raymond (last edited Dec 21, 2017 08:58PM) (new)

Raymond Brooks Concise, to the point, and full of personality. Love it. Thanks for the shout-out Marie, and I look forward to reading Ms. May's reviews. Keep up the great work.

My current go-to recommendation is "First Snow, Last Light" by Wayne Johnston. 3rd in the Newfoundland trilogy and follow-up to two of my favourite novels ("The Colony of Unrequited Dreams" and "Custodian of Paradise"). The fact that they are Canadian Giller-prize nominees is just a bonus.
I think what they offer is a way that three characters live through various circumstances and similar political, personal, and era-moving events. It may have been told before by others, but I appreciated the sincerity and humanity of this version and about these people. Thanks for reading this recommendation.

All the best, and Merry Holidays.


message 59: by Bec (new)

Bec A Yorkshire girl! Me too but now live in Australia :) Awesome interview and I've saved some of your top 10 to my reading list. Keep it up!!


message 60: by Anna (new)

Anna Sky She definitely deserves the praise!


message 61: by Jacquie (new)

Jacquie Emily May, have u noticed that ever since the success of Gone Girl there has been an ABUNDANCE OF BOOKS published with the word 'girl' in the title?? Maybe im just noticing the word more ?


message 62: by Barbara (new)

Barbara Woodward Hi Emily
You certainly do read some interesting books and I can see why you are into the more mysterious or deep aspects to our insights to human nature. With that in mind, have you ever considered reading a book about how someone who does not have the level of intelligence as yourself, or cannot even speak, feels about themselves or their life? In my book about my work in the disability field, I have provided an insight to that and many might consider it surprising to find that no matter how we perceive our world, we are all essentially the same. We share the same emotions and if people knew that, then our tendency to discriminate those who appear so different, might diminish. So if you ever consider reading my book, there are many rewards there. But hey, I am biased, right? A joyful Xmas to you. Barbara


message 63: by Heather (new)

Heather Landskro Wow, great interview with her, I didn't know her, but I just started following her today. Have a good day and night.


message 64: by idiffer (last edited Dec 22, 2017 05:55PM) (new)

idiffer Hi Emily
You certainly do read some interesting books and I can see why you are into the more mysterious or deep aspects to our insights to human nature. With that in mind, have you ever considered reading a book about how someone who does not have the level of intelligence as yourself, or cannot even speak, feels about themselves or their life? In my book a rock is the protagonist. Many might consider it surprising to find that no matter how we perceive our world, we are all essentially the same.


message 65: by Luv (new)

Luv Sorry, I don't share the popular opinion. I first encountered her review when she reviewed a book that became a personal narrative about her grandfather. I don't care for her reviews and I would like it if they didn't pop up first in the list.


message 66: by idiffer (new)

idiffer @Luv
Normally I would mumble my usual "yeah, they should put personal stuff in spoiler tags", but I'm now somehow invested in her life, so it doesn't bother me.


message 67: by Nancito (new)

Nancito Bennett "if this character 'chuckles darkly' one more time, I'm going to throw this book in the fireplace" - you’re talking about Robert Langdon, the protagonist in the Dan Brown books. Right? I mostly stopped reading those books because of all the damn chuckling that was going on. Brown’s earlier books were better anyway.


message 68: by Rebecca (new)

Rebecca I would not read any of the books she liked above. That tells me something like maybe I do not need to follow her reviews. I am sure she is good at it and wouldn't I love to have her job and making a living on it.


message 69: by Mome_Rath (new)

Mome_Rath Huzzah for Thick as Thieves and Megan Whalen Turner's take on Gilgamesh! Glad to see some love for it on a year-end top ten list.


message 70: by Mary (new)

Mary Fabrizio Yes, this person has written a thousand reviews but one in particular left a really bad impression on me. She and many other reviewers decided that the author of The Invisible Life of Ivan Isaenko should be lambasted based on his actions (not all of which could be proven he did). Books should be reviewed based on their content. Period. There have been assholes writing literary classics for as long as there have been books and as long as there have been assholes. I have no idea whether or not Scott Sambach is an asshole, I only know that the Goodreads community tanked any chance of greater success for this great book by judging him instead of his book. And Emily May lead the charge.


message 71: by Nisar (last edited Dec 28, 2017 11:42AM) (new)

Nisar Masoom This is the first time I'm reading an interview of a book reviewer and her humbleness is extraordinary. I'd really like to add that I started with R.L. Stine's Goosebumps myself as a kid, and though many artists mention the Harry Potter series as their childhood inspiration, I really feel that R.L. Stine's Goosebumps and Fear Street series are widely overlooked nowadays.

I wish Emily May the very best of success in all future endeavors. She's not just a book reviewer and her modesty will inspire others to finally get the courage to write a review. Also, I liked the way she compared the skills required to become a reviewer to the similarity of becoming any other type of artist.

Overall, this is one of the best interviews I've ever read. Thank you GR for giving people a chance to follow their dreams on your platform.


message 72: by Sunny (new)

Sunny When I first created a Goodreads account, it was just to keep track of books I was reading. Not to talk to other people, or to write reviews, but to just have a list of books I was reading.

Once I started looking up books to read and add to my TBR, I noticed Emily May’s reviews for books are ALWAYS at the top for writing the most liked and read review. I mean this girl has read everything! After reading a few of her review, I just had to follow her. And though we may not agree on every book, I trust her judgements on most everything.

She deserved this interview and I’m so so happy for her! I hope she continues to succeed!


message 73: by Johnalexander (new)

Johnalexander As a book lover and serious reviewer, how do you feel about Goodreads allowing fake accounts—such as “Cyber” who gave 5 stars to 4K books in 2017 alone—to artificially raise ratings on new books?

Do you think this practice undermines the credibility of Goodreads?


message 74: by Emily (new)

Emily Johnalexander wrote: "As a book lover and serious reviewer, how do you feel about Goodreads allowing fake accounts—such as “Cyber” who gave 5 stars to 4K books in 2017 alone—to artificially raise ratings on new books?"

We take issues like these very seriously. Please use the 'flag' option on any review that you have concerns about and our team will review it.


message 75: by Johnalexander (last edited Jan 01, 2018 06:21PM) (new)

Johnalexander Thank you for your response!

Sorry about not quoting you, when I reply only the first paragraph of my own message is quoted.

Alas, I looked—again—but have found no ‘flag’ option in the iOS app (on this page, yes, but not on community reviews for specific books), cannot comment on fake reviews without befriending the fake users, cannot see—in the last observed case—10 out of 12 reviews and ratings, and have found no other way to report the frauds.

Consequently I’m mostly staying clear of both the app and the site.

Peace.


message 76: by Emily (new)

Emily Johnalexander wrote: "...have found no other way to report the frauds."

Sorry for the trouble with this! If the flag option is not available, you can also just send a link to the review, book page, or profile to support (at) goodreads (dot) com and we'll be able to review it.


message 77: by [deleted user] (new)

Emily May is the first person I started following on goodreads and I have found that our taste in books runs pretty similar. So if I am looking at a 4-5 star book and I are she didn't care for it I'll typically pass on it. It saves me a lot of time not constantly starting books that aren't any good!!!


message 78: by Dustin (new)

Dustin I love this so, SO very much, Goodreads and Emily May!!!!!! You inspire me to strive to read and review more. Thank you!


message 79: by Phillip (new)

Phillip Mitchell Rebecca wrote: "I would not read any of the books she liked above. That tells me something like maybe I do not need to follow her reviews. I am sure she is good at it and wouldn't I love to have her job and making..."
Totally free to follow or not follow whomever you like of course. But Emily May doesn’t get paid for her reviews as she has stated previously - she just likes reading which is why we’re all here isn’t it? Hope you find someone else who shares your taste in books


message 80: by Strazdas (new)

Strazdas Kathlyn wrote: "All reviewers should state their bias as clearly as Ms. May. I find it interesting to read of the book preferences of younger people ( mostly women). They reflect the power of the entertainment wor..."

Very true there and you also have to note that she works as a beta-reader, so a very real influence in what is going to be published in the future. Its not just books though, the young generation seems to be as we call it "feels over reals", where emotional satisfaction is more important than reality of the situation. This is a very worrying trend in my opinion and may lead to Brave New World we put ourselves in.


message 81: by Strazdas (new)

Strazdas Wayne wrote: "No male authors in your top ten?"
Didnt you read the interview? She wants "diversity". "Diversity" is a codeword for women only.


message 82: by Sockalingam (new)

Sockalingam Subramaniam chskjchs.jc.


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