The Secret Trick to Self-Promotion

I found the secret trick to self-promotion. At least I think I did. But whether I did or not, I find it hard to do.

The trick to self-promotion is not really a trick at all. Nor is it really a secret. The thing is to get other people to do the promotion for you. That way it is not self-promotion. It is others promoting you. Or your product, or whatever. It is the old concept of word of mouth. And on the internet, word of mouth is king. It is just not called word of mouth.

The concept of word...