CreateSpace, Quality, LightningSource and Print Quality

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Print book guru Aaron Shepard wrote in a recent article The Limits to Quality:
“Lately, I’ve seen a lot of author-publishers ask questions like, “Which POD company should I go with to give me the highest quality—CreateSpace or Lightning Source ?”

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His answer to these questions: “That’s the wrong question. In most cases, it makes no sense to choose your POD company on the basis of quality. You don’t choose POD for its quality, you choose it for its distribution. You choose your company o...