Weekly Recap, February 1, 2015

Monday: Read Unleashing the Ideavirus: Stop marketing AT people! Turn your ideas into epidemics by helping your customers do the marketing thing for you, by Seth Godin, and learn how to create ideas that your customers will want to share with others.




Tuesday: Discover your true competitive advantage by analyzing your competition. 




Wednesday: Learn why it's important to get out of your comfort zone and talk to strangers.




Thursday: Avoid using "fluff" words in your elevator pitch to maximize its effectiveness.




Friday: Learn how to pique your prospect's curiosity with your elevator pitch.




Saturday: Read this article from the Forbes blog and discover 13 techniques that you can use to ensure that your prospects perceive you as a likeable person.

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