Publishing in 2015

Click on the article for the details, but here are the headlines and my brief summary of her contention.

One – Discoverability: you won’t sell if your can’t be found

Two – Paid Social: by the end of 2015, you may need to pay to be seen in social media

Three – Goodreads/Amazon Integration: Amazon owns Goodreads; expect to see full integration this year

Four – eBook Pricing: pricing is likely to settle in the sweet spot

Five – The Surge of Audio and Print: books in multiple formats will sell better

Six – The Rise of the Reader: connecting with readers is crucial

Seven – The Rise of the Hybrid/Indie Author: more traditionally published authors will self publish

Eight – Bookstores Step up Their Game: watch for ‘pay for placement’ as bookstores open their shelves to indie authors

Nine – Combining Forces: authors will combine to reach one another’s readers

Ten – The End of the Review: it’s getting harder to find reviewers

Eleven – Publishers Reinventing Themselves: publishers need to change to remain relevant to authors

Twelve – The Bar is Officially Raised: indie authors must have professional editors and cover designers