Ten Interesting Things About Twitter

Well, last week Seth Rogan made people lose their minds with his a tweet about the movie American Sniper.  So, it seemed like as good a time as any to look at some amazing numbers about Twitter.  Created on a playground, this company that allows users to communicate in 140 characters or less is now worth $30 billion.

1.  Over a billion people have tried Twitter (but only a fourth of them log in once a month).
2.  The average Twitter account has only one follower.  The average active user has 61.
3.  There are 9,100 tweets sent every second...58 million a day.
4.  About 55% of Twitter users are over 35, and the average age is 37.3.
5.  When speaking, the average person throws in a swear word every 150 words.  The average swear rate for tweets is twice that...and 1 in 13 tweets has a curse word.
6.  The most followed people on Twitter are:  1.  Katy Perry (64 mil), 2. Justin Beiber (60 mil), 3. Barack Obama (54 mil), and 4. Taylor Swift (51 mil). 
7.  PC Magazine has their own list of people you should follow based on category.
8.  The three most popular tweets of all time are: 1. a selfie by Ellen Degeneres and other celebs at the Oscars (retweeted 3.4 million times), 2. A One DIrection guy saying another One Direction guy is always in his heart (retweeted 775,000 times), and 3. Obama announcing he's running the show for four more years (retweeted slightly less than 775,000 times).
9.  Because of their following, celebs can get paid 5 figures for a single sponsored tweet.  Two years ago, Khloe Khardashian was getting 13K per tweet.
10.  Some of the most effective Twitter campaigns last year were run by the White House, Domino's, Doritos, Samsung, and Pepsi.

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