Hopes and Goals for Food in Jars in 2015
Next month, this blog turns six. When I first started, I had no inkling of where a little idea to write about canning, preserving, and my personal obsession with mason jars might take me. Turns out, the answer is pretty darn far (literally, in fact. I did 113 events in 2014 and put 12,000 miles on my car in the process).
Before get I swept up in the momentum of 2015, I want to take a moment to articulate some of the things I hope to do this year. A couple are tangible things to do, while others are lofty concepts.
Higher quality content, a little less often – In recent years, I feel like I’ve fallen into a trap in which I post fairly frequently, but the value of what I’m posting is low. While I can’t stop writing about my classes and events, I want to make sure that the bulk of what I share is of value.
More personality – Fear not. I don’t plan on turning this into a vanity lifestyle blog. But I do feel like I don’t always bring a whole lot of myself to this space and I don’t like that feeling.
Make some video – Years ago, Scott and I used to make an online cooking show called Fork You. But then, other projects cropped up and we just stopped doing it. I’ve wanted to get back to video for a while, but in the intervening years, the quality of web video exploded and I felt like I wouldn’t be able to produce something that would measure up. This year, I plan on throwing off the weight of my own expectations and just do it.
More pantry basics – I love a good batch of jam as much as the next girl (probably more), but this year, I want to focus on those practical, pantry building projects that make it easier to make a quick, healthy meal.
Tee-shirts and bumper stickers – Before I went on my book tour last spring, I had some stickers printed up that I gave away at my classes and signings. They were a hit and I want to make some more fun Food in Jars logo-ed gear this year.
So those are my hopes for this year. I’m also determined to get the next book written with a minimum of stress and anxiety. I’ve also declared some more personal goals for myself, that I posted a few days ago over at my little personal blog (I’m trying to carve out some time to write about things beyond food and when I do, I post them over there).
Now let the new year come!
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