Building Your Business As An Author [Interview]

Last week, I was delighted to be a guest on Stephen Campbell’s podcast, The Author Biz.

Some of the topics we cover in our 50-minute chat:

Why I usually discourage authors from blogging
My perspective on on building author platform
Whether it’s important to build a Facebook following before you publish your first book (in short, no)
Why building a direct connection with your readers is an investment in your future sales and career growth
The challenge of measuring sales and marketing results with social media

Click here to listen to the show.

 

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