UTVP – Unique Training Value Proposition

In modern world, attention is the most dominant feature, every marketing group wants to capture and manipulate. In a world of millions (if not billions) stimuli, the ones get your attention, are the ones that address their message tell you in a few words the how and whys you can trust them to provide value for you!

What a UVP is?

According to Wikipedia a Value Proposition is:

a promise of value to be delivered and acknowledged and a belief from the customer that value will be appealed and experi...