Using LCDs to Explain & Promote Your Business

When it comes to telling people about what you do, the deeper you go into the specifics the greater your success will be.  In this video, I talk about how to explain and promote your business by breaking it down into its Lowest Common Denominators (LCDs). Many years ago, I visited a BNI meeting where I […]


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Published on July 31, 2014 06:00
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