Weird Al Yankovic explains my job. Somebody had to do it.

Those of you who wonder what I do all day, I present you with this explanation, courtesy of Weird Al Yankovic, also courtesy of Charlene McGrady.

I know. Right? You thought I was special?

Naaahhhhhhhh.

(Kidding, my dear, necessary clients! Kidding! I need you, and, I hope, you need me to help you monetize your assets and operationalize your strategy.)