Don’t Fall Behind

Last week, I was part of a team that traveled to another city to visit some of our competitors. Although we’ve done this several times before, I always find it valuable. I was reminded again how easy it is to fall behind – as brands, as organizations and as individual leaders.

What does falling behind look like? It has infinite manifestations. Here are a few examples…

For brands, you can look at the décor in their establishments and the products they offer. Is the brand relevant?

For organizatio...