Give Your Customers a Back Door

I watched three deer come into my backyard this week. I live on the banks of a large lake. An inch of snow had made foraging for food more challenging for the deer so they ventured beyond the woods nearby. They seemed cautious and quickly left without any attempt to find food. At first I wondered why their short stay on this quiet early morning. Then, it hit me! They were positioned between my house and the water with no woods at their back to scurry into should they encounter danger.

Customer...