California Fights Drought with Big Data, Cloud Computing

Computerworld published an interesting piece which talks about how the East Bay Municipal Utility District is using both Cloud Computing and Big Data to issue report cards on water usage to some of its customers.  I really like the use of data to inform customers on their usage and appeal to their common sense to be more conscious of how much water they use.  In the end the customer gets to choose what they do with the information.  Nice application of both Big Data and Customer Computing. Amazon.com Widgets