iJustine on Converting 300 Million YouTube Views Into a Network of Fans

The real-life, blonde precursor to Nickelodeon's iCarly, Justine Ezarik, finds her way onto scads of screens with a breezy style and a deep understanding of influence.

This interview is part of our ongoing series related to The Influence Project.

Creating a random viral moment is as rare as getting struck by lightning, but Justine Ezarik has found a way to routinely bottle the juice and light up the Internet. With over 300 million YouTube views, the coal miner's daughter and social media...