SEO Domain Names

Choosing a Domain Name for SEOA domain name (e.g. example.com) plays an important role in SEO, and represents a name used to identify a particular website on the internet. What this name actually represents is the numeric IP (Internet Protocol) address of a web server containing the actual files making up a website.

All devices on the internet connect to each other using these IP addresses. When you type a web address into a browser to visit a website, the browser automatically looks up the correct IP address for the server using DNS (a directory associating internet names with numbers) and seeks the web page from the web server located at the returned address.

You will need a domain name to identify your new website on the Internet. You can register these names via a
When choosing a domain name think carefully about how relevant it is to your niche or business, how memorable it may be for people searching for your business or brand, and how complicated it may be for users to type into a web browser.

For best SEO results you should also try to include one or two of your keywords within your domain name (e.g. bobscarparts.com) but do not seek to register a domain name that exactly matches one of your main keyword phrases (e.g. usedcarparts.com). This once effective strategy was used to game search engines in the past, and in the case of competitive keywords, thanks to changes in search algorithms such as Google’s Exact Match Domain update, could result in a penalty for your website.

After you have chosen, registered, and set-up a suitable domain name for your website, as directed by your web hosting provider, and once DNS servers have updated to reflect your new information, you are ready to go ahead and start creating the actual content for your site and uploading the pages that make up your website to your web server.






Want to know more?  This article is a excerpt from our popular Search Engine Optimization Book: SEO SOS, available in both Print and eBook format from Amazon.

For for more useful website promotion tips, tricks and resources be sure to check out  our other SEO Books & Publications, and join our FREE SEO Newsletter.
.