The Case Against Rational Creativity

Posted in CreativityIntelligence

Creativity.

It’s a word that challenges us. Inspires us. Haunts us.

We all want to feel like we are creative, like there is something inside us that can make things, imagine new realities, or build ideas that inspire others. Works of art. The Next Big Thing in business. Whatever.

But more than that, we all want the unbridled freedom promised by creativity: giving into a childhood innocence without rules or process. Only you’ll never get there if you continue to be...