What’s better: 8,390 Competitors or more than 1,5 Million?
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Listen to Audio Books
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“8,390 audio books are on sale at Audible, Amazon, and iTunes”. Compare this number with more than 1,5 million print / e-books that are offered alone on Amazon. I stumbled over this sentence, when I read through the monthly Amazon KDP newsletter.
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In a former blog post: “Turn Your Book Into a Cash Cow” I wrote already about the many benefits of audio books which let you multitask, and are a great way to listen to books while driving long distance, walking the dog, or laying on the beach. And certainly a wonderful way for blind people to easily enjoy books. Audio-books can be listened to on an iPod or iPhone / SmartPhone or MP3 player, even on most e-readers such as Kindle and Nook.
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Olga Khazan wrote on Forbes.com “Now, 37 percent of people say they have listened to an audio book, and the medium continues to become an important substitute for old-fashioned reading.”
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University of Memphis professor Arthur Graesser, who studies learning and cognition points out: “We are more likely to stick with a book that we’re listening to, than one we’re reading, which would also improve our chances of retaining what’s in it.”
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Bestseller author goes audio book
Bob Mayer, a very successful author of more than 50 books, explains: “Initially, as I learned how to use ACX, (Amazons Audio Book Company) I moved slowly, with only one other title going live that month. Since then, though, as I saw sales accelerate, I began putting multiple titles into production. Just recently, my 27th title went live.” Read more about his audio book publishing on the ACX blog.
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Use your manuscript in several ways
Re-purpose your manuscript and make more out of it than just a book and an e-book. Why
not additionally create an audio-book from your novel or even from non-fiction? Audio-books
are becoming more and more popular! Your readers can listen to your audio-books, which can easily double their book consumption because they are using time that previously was not available and turning it into valuable “reading” time.
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There are three ways of producing an audio-book:
You do it all yourself. If you are on a very tight budget you can make audios with some relatively inexpensive equipment.
You use a narrator who is specialized on audio books and who gets a percentage of royalty after production of your audio-book (for which they charge too).
You organize a professional production and keep all your royalties for yourself…
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At ACX is the whole process for authors in detail explained, including case studies, how much you will earn, contract samples and how to promote your audio-book. Check it out before you start your project!
More libraries were lending e-books and audio books last fall than the year before (76% vs. 67%). As there is not much competition in audio books, you have a good chance to get into libraries. Most audio books are priced from $8.00 and up, which also means more royalties for you as an author.
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Tagged: ACX.com, audible.com, audio books, Audiobook Creation Exchange, create your own audio book, excellent audio performers, listen to audio book, narrator specialized in audio books, voice-over artist
