Are You Over-Subscribed?

Posted in BusinessHuman

Ezra Galston, a VC at the I2A Fund, wrote a great piece for TechCrunch exploring web service subscriptions based on targeted consumer research. It’s always refreshing to see market or opportunity analysis using quantitative methods rather than just back-of-the-napkin assumptions. Now, with some caveats to that:

The survey reflected more than 100 opt-in respondents, 96 percent of whom are between the ages of 23-33. Though significant, the sample is not representative of a...