The Next Generation of Sports Games: iPads, Web-Connected TVs, Laptops, and Cell Phones

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Sports video is kicking off a wave of data-rich and customized online viewing.

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To see the future of live video, tune in to a Lakers-Cavs game on your cell phone or a Yankees-Red Sox showdown on your new iPad. Pro sports leagues are teaming up with broadcasters such as ESPN, Web distribution outfits such as Akamai, and data wizards including IBM to deliver HD-quality coverage, on-demand graphics, and social-networking tools on multiple devices. Sports is moving the ball forward; it's not hard...