Have a Break ... In a Kit Kat Chair?

Free furniture is the new 30-second TV spot.

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Here's something we haven't seen before: adverts that transform
into chairs, no tools required! Thrown up around a handful of Gen-Yer
haunts in New Zealand recently, these flat-pack plywood
posters, each a DIY project in waiting, are the latest gimmick experimental ad campaign from Kit Kat -- like a grown-up version of a cereal-box toy.

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Except more useful. They can be assembled in a few minutes by pulling off the poster's six wood pieces then...