Aziz Ansari’s Simple 30 Second Marketing Trick

Aziz Ansari wasn’t planning to stick around after his show for photos. Most of the people in the packed theater in Washington DC where I saw him perform his Buried Alive Comedy Tour last week probably weren’t expecting that anyway.

Despite social media breaking down virtual barriers to conversations with unreachable people (and Aziz has plenty of them with more than 2 million Twitter followers), in real life – most people understand a level of unapproachability in our celebrities. Aziz can’t g...