The Shift

The shift is happening if we like it or not.

The web is becoming wearable. Consumption of content is evolving. Vevo is the new MTV and we willingly click on links to watch advertisements on YouTube.

Yesterday, as we recorded the latest episode of Media Hacks, we were discussing all of these things. Later on Facetime, Clarence Smith Jr. and I brainstormed around a site refresh, RSS and the way the web use to be. Then the announcement came that Google Reader was being killed off.

The wave we’ve be...