Auto-suggest suggests how far behavioral economics has come, and how far it still has to go

In terms of recognition and respect, behavioral economics has certainly come a long way in the last 25 years. But it is still a Hibernian outpost in the great Roman Economics empire. One of the newest metrics for evaluating its impact is the auto-suggest feature in many search engines that has become quite popular since Google aired its ode to the long-distance romance during the Super Bowl.

In order to compare regular economics and behavioral economics, the Nudge blog typed in the first word ...

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Published on February 24, 2010 18:30
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