The Common Mistake 99% of Writers Make With Their Book Description – Guest Post

The following is a guest post from author Mark Edwards.

I spend a lot of time reading and analysing book descriptions on Amazon. Last year, when Killing Cupid was stuck just outside the top 100 on Kindle, I became convinced it was because of the description. So I studied the books in the top ten and tried to work out what it was that made those descriptions work so sell. Then I rewrote the Killing Cupid blurb.

An hour later, sales had doubled and the book was in the top hundred. A week later, it...