If You Let Me Be a Princess…..

Just saw this latest video posted by Disney. They’re trying to rebrand the Princesses as being about strength of character and self-efficacy. What do you think? Can they do this:



while also peddling tens of thousands of products to our daughters that emphasize beauty and consumerism? Does the brave Rapunzel in the movie offset the one who is on the Escape From the Tower Lip & Nail Set?



Or the Pretty Pretty Princess board game?



Or the zillions of other products out there? You tell me.


Meanwhile, this video put me in mind of one from years ago, back in the days of Girl Power, that Nike did:



And finally just for fun and to illustrate how deeply the Princess phenom has gripped our collective imagination, (see it before it goes viral and loses its cool) I give you “Hipster Disney Princess the Musical!”



Kind of the opposite of age compression…..

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Published on October 03, 2012 10:19
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