The tools of the squeeze page

Last week, I did an impromptu demonstration speech on how to set up a squeeze page. In this excerpt from that presentation, I explain what a squeeze page is and the tools you’ll need to set one up.

One thing I left out of this presentation is that you’ll also need some method to create a web page. this can be software such as DreamWeaver (which I use) or even a content management system such as WordPress. I know people who love using the “Optimize Press” theme for Wordpress because it makes ma...