Are you clear about the purpose of your website?

The first deadly mistake of home page/landing page/website design is not being clear on the purpose of the page/site. If you don’t know what it is supposed to do, how do you know that it is successful? I recently gave my “5 Deadly Mistakes of Home Page Design” presentation and in this clip I talk about the first and most important mistake.

Here are some questions you can ask yourself to make sure you are clear on the purpose of your home page, landing page or website as a whole:

Who is your tar...