If we can move beyond denial and fear and look straight at the apocalypse, we have the chance to participate in—and even guide our own transformations.
What’s the big idea?
In the book Apocalypse, the term itself is understood as a rapid, collective loss that fundamentally changes a society’s way of life and sense of identity. Viewed as an ending of existence as we know it, rather than an end of all existence period, helps reframe such terrifying times of upheaval as our greatest opportunities for growth and improvement. Human history shows that our species has approached and retreated from the brink of annihilation time and again, offering inspiring wisdom and tales of resilience that should empower the modern reader to seize our turbulent moment by the horns.
Published on June 22, 2025 08:00