Comp Titles — What? Why? How? HELP!

Lancelot Schaubert over at The Showbear Family Circus - Lancelot Schaubert's and Tara Schaubert's liberal arts circus. said ::

Dirty secret time: what an editor wants to see when they read your comp title — your analysis of comparative and competitive titles that parallel your book — is how much YOUR BOOK will sell. Now. An agent will want story hooks, that’s fine. Some of them like comping games, films, even weird middle school boardgames, […]

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