Improve Your Public Speaking Abilities

Whether we’re presenting a proposal to a single prospect or giving a keynote speech to a large group of industry leaders, our work as sales professionals requires us to speak in public from time to time. It’s one thing to be persuasive on paper, and it’s another thing to be a persuasive communicator in person. When your prospects are deciding whether or not to make a major purchase, their assessment of you as a sales professional plays a big part in their decision-making process. In other words, if you give a lousy presentation, it doesn’t matter how good your project looks on paper – your prospect will not have the confidence he or she needs to feel comfortable moving forward.