Humans are, by nature, driven by emotion. Any savvy sales professional knows how important emotion is in the decision-making process. When you’re in a sales situation, your demeanor and tone can have a significant impact on the emotional state of your prospect. For this reason, it is vital that you stay positive and that you actively avoid anything negative (words, body language, facial expressions, etc.). Not only does positivity help your prospect get in the mindset to buy, it also helps you perform better – both in the sales setting and in your everyday life.
Published on January 30, 2023 00:00