Understanding Life-Cycle Cost Analysis (LCCA)

As we discussed in yesterday’s blog, too many of your prospects are fascinated with Simple Payback Period, and it makes NO sense to focus on that metric in situations where you’re comparing mutually exclusive solutions (i.e., situations where your prospect has two or more solutions to pick from, but at the end of the day can pick only one). Keep in mind that when comparing two or more mutually exclusive choices, there are several dimensions you need to consider: