10 Elevator Pitch Tips

An elevator pitch is how will you capture someone's attention in 15 seconds or less. It needs to be sensitive to what that person's segment is, what their organizational orientation is, and their role within that system. This also applies to where they are in their career. Ask yourself: are they a young buck trying to gain access to the boardroom? Are they nearing retirement? Are they comfortable where they are? Are they seeking a promotion or a raise?