Grow Your Platform with Mastery Markers

One of the pillars of an effective author platform, especially for nonfiction authors, is the presence of Mastery Markers. These indicators of expertise help potential readers, customers, and clients trust you enough to hire you and buy from you.

Mastery Markers that increase book sales and grow your business include:

> An active LinkedIn presence
> Confident knowledge and expertise
> A Mastery Story
> Expertise Evidence
> An active social media and blog presence
> Media readiness

The more of these markers you have, the faster your author-based business will grow!