As reported earlier on this blog, the FTC seems to have reconsidered its original position that online book reviewers are endorsers. However, it is my understanding that individual bloggers who are not book reviewers per se are still subject to the FTC Guides.
As an individual blogger with friends and business connections in the publishing world, today I have posted the
disclosure policy for my blog. I have done so in an effort to comply with the FTC Guides, as well as for the general benefi...
Published on November 15, 2009 17:36