Writing can seem like a chore sometimes – particularly when you need to craft a concise and persuasive message. Take a one-page proposal, for example. While you may be able to easily jot down all of the benefits of your product or service, the technical specs, the construction or implementation process, and so forth, there simply isn’t room on the page for extraneous text. The laborious process of creating a persuasive message and focusing that message on the core elements often lends itself to procrastination. And as we all know, procrastination is detrimental to productive business.
Published on January 29, 2022 00:00