Beginning with the fallout from the Great Recession of 2008, 7L: The Seven Levels of Communication begins with real estate agent, Rick Masters, crossing paths with a fellow professional who seems to be connected with all the right people and knows everyone’s names, thriving while seemingly everyone else is struggling around her. While learning her methods he realizes two things: that relationships are often the basis of sales success and that it really helps to realize how many “touches” you need to make in order to close.
Published on December 27, 2021 00:00