Building a book is much like building a brand
Tamara McCleary, Founder and CEO of #Thulium, a global digital social media marketing agency, once said, "Building a brand means knowing your story and building and sharing that story.”
The same can be said of your book. Building a book means knowing what your book is about in advance of writing it, building it both strategically and creatively at the same time, and then sharing it with the world. The best place to begin that journey is with an outline that helps guide you through the writing process while allowing for creative flow and opportunities that may pop up along the way.
This may seem counter-intuitive to some. Many people feel that book outlines curtail creativity, but the truth is quite the opposite. Because an outline helps prevent wandering, and thus Writer's Block, it actually enhances and unleashes the creative process -- when done correctly.
The same can be said of your book. Building a book means knowing what your book is about in advance of writing it, building it both strategically and creatively at the same time, and then sharing it with the world. The best place to begin that journey is with an outline that helps guide you through the writing process while allowing for creative flow and opportunities that may pop up along the way.
This may seem counter-intuitive to some. Many people feel that book outlines curtail creativity, but the truth is quite the opposite. Because an outline helps prevent wandering, and thus Writer's Block, it actually enhances and unleashes the creative process -- when done correctly.
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