How to Create a Rock-Solid Social Media Marketing Strategy for 2021 in 9 Steps

Since way way back in 2010 when I launched my social media strategy consulting firm Windmills Marketing (DBA PDCA Social), I’ve helped a multitude of companies through the creation and implementation of a social media strategy plan. When I launched my company, social media marketing strategy was something that wasn’t talked about, but I knew it was the central element that companies needed to make sense and derive corporate-wide ROI from their social media presence. Without aligning business obj...