On October 19th, The New Yorker published a piece by Rebecca Mead called
"The Gossip Mill." Subtitled, "Alloy, the teen-entertainment factory," the piece revealed the behind-the-scenes machinations of the company that packages approximately 30 teen-oriented books each year, while also scouring the what if? horizon for new TV and feature film projects. Alloy is indeed a factory. Its products are designed to sell, built to please, crafted with an insider's understanding of what teens really w...
Published on October 24, 2009 04:05