6 Ways To Look At Negative Feedback

What happens when people do say bad things about you (or your company)?

This is - without question - one of the primary reason many companies avoid the conversation that takes place in the Digital channels. It's the exact same reason why they don't allow consumer reviews on their sites. It's not because they don't have thick skin or because they have a product or service that is not up to par. For the most part, the main reason is that they don't know how to respond at a corporate level...